Maurice Banerjee Palmer
Total 10 Posts
Discovery Jam - June 2023
We ran our first Discovery JamFrustrated by hackathon projects that are fun to build but useless in the real world, a group came together one Wednesday evening at Newspeak House to change that.We dug into real world problems. Small teams quickly collected their findings in the Jams below. And
UK local media needs a sustainable business model
Author: Maurice Banerjee PalmerSummary Traditional outlets are dying. Loss of print advertising revenue has contributed to poor quality content. Other models are trying to fill the gap. They cobble together distribution and monetisation solutions but scale is limited. Distribution, monetisation, cost reduction and content production are the four key opportunities
Risks and benefits associated with merchandise as a revenue-generating strategy
Authors: David Floyd, Kera Sultan, Kristina StipeticProblem: It’s difficult for News Media Outlets to be profitableBackgroundPrint advertising has collapsed as a revenue stream for News Media Outlets (NMOs), and although online advertising has grown, it doesn’t generate the same level of income.We ask how NMOs can generate
Misinformation on TikTok
Authors: MahamProblemMisinformation is harder to spot on TikTok because of the speed at which it goes viral.Example: Trial of Johnny Depp and Amber HeardMass of anti-Amber Heard content led to the hounding of a real person, and likely influenced the decision of a jury.Jury members admitted to watching
Building credibility mechanisms
Authors: Ted, Laura, JessSummaryPeople need credible information to make decisions that rely on information from their environment.But it’s getting harder to know which information to trust.We use mechanisms like consensus, raw evidence and professionals. Sometimes this fails – we get conned and overwhelmed.We should explore how people
User needs in Media
Authors: Paul Rissen, Lewis WestburyTiny problem statementSome news sources are perceived to be more harmful than others. How do we know whether the content that is created does more good than harm? One way to measure this might be to look at the user needs that articles address.This is
AI can reduce the marginal cost per article
Author: Tom LynchProblem spacePeople want to know about:Local crimeRestaurantsWeatherTrafficLocal eventsPlanning and housingLocal services (council, schools, handymen)Local interestThe most expensive to produce are:Investigations: These are expensive because of the higher time investment required and often higher count of staff involved due to breadth of skills requiredJournalists need to: